Public-Private Partnerships to improve productivity and reduce costs in the Poultry sector in Ethiopia

Focusing on two regions of Ethiopia, Amhara and Tigray, the partnership seeks to improve productivity and reduce costs by increasing access to improved poultry breeds and training smallholder farmers to raise them effectively. EthioChicken imports improved breeds, as well as mills and supplies feed and vaccines to ensure their survival and health.
a year ago

25 August 2017 - By Saras D. Sarasvathy and Maggie Morse

The Darden School of Business’ Institute for Business in Society partners with Concordia and the U.S. Department of State Secretary’s Office of Global Partnerships to present the annual P3 Impact Award, which recognizes leading public-private partnerships that improve communities around the world. This year’s award will be presented at the Concordia Annual Summit 18–19 September 2017. The five finalists will be highlighted on Darden Ideas to Action on Fridays leading up to the event.

The Partnership: Partnering for Poultry

The Partners:

  • EthioChicken
  • United States Agency for International Development (USAID)’s Feed the Future Partnering for Innovation program

The Social Challenge: Economic Development, Food Security

Among the world’s poorest countries, Ethiopia struggles not only with high rates of poverty, but also malnutrition. One main cause of malnutrition is low protein consumption. While chicken meat and eggs are important sources of protein, the country’s dominant indigenous poultry breeds have low weight gain and low egg-laying productivity, and are highly susceptible to disease, with a high mortality rate.

The Idea and the Action: Focusing on two regions of Ethiopia, Amhara and Tigray, the partnership seeks to improve productivity and reduce costs by increasing access to improved poultry breeds and training smallholder farmers to raise them effectively. EthioChicken imports improved breeds, as well as mills and supplies feed and vaccines to ensure their survival and health. A network of rural sales agents distribute the chickens and feed to farmers, in addition to providing technical assistance and customer service pre- and post-purchase. The improved breeds grow faster and produce more meat and eggs than local breeds, enabling the farmers to earn over three times as much revenue selling eggs and two times as much selling live chickens. The partnership presents a promising income-generating opportunity for local women, as poultry production requires little land and capital, to which women often have limited access.

The partnership also works with local marketing firms to promote the importance of nutrition to Ethiopian communities, which has attracted both farmers and consumers to the improved poultry breeds.

The Impact: Within the 15-month partnership, EthioChicken recruited and trained 450 sales agents, who sold 3.2 million day-old chicks to approximately 640,000 farmers in Tigray and Amhara. It increased access to improved poultry breeds, which helps to improve nutrition directly with increased egg and meat consumption, and also indirectly with increased incomes for agents and farmers to buy food that is more varied. As a result, agents, farmers and consumers saw an improvement in the quality of their lives.

Finally, EthioChicken signed a 25-year agreement with the government of Rwanda to implement the innovative business model in the country’s poultry market. It will continue to improve the lives of more farmers, decreasing poverty and malnutrition rates in the process.

Source: The University of Virginia Darden School of Business

Illustration Photo: Chicks (Public Domain from Pixabay.com)

Comments

No comments to display.

Related posts

EU Call for Proposals: Multi-use of the marine space, offshore and near-shore: pilot demonstrators

Activities shall develop pilots by involving industrial actors and by integrating the available knowledge, technologies and facilities, in particular capitalising on the results of EU and national projects for the development of multi-use platforms or co-location of different activities in a marine space, and relevant support offshore vessels and autonomous vehicles.
Application Deadline in 2 days
16 hours ago

EU Call for Proposals: The Future of Seas and Oceans Flagship Initiative

Proposals shall address one of the following sub-topics: blue cloud services, or ocean observations and forecasting, or technologies for observations (in 2020). Actions shall demonstrate integration, capacity and (scientific, economic etc) potential.
Application Deadline in 2 days
17 hours ago

EU's Call for Proposals: Modelling international trade in agri-food products

Trade modelling has a long-standing tradition but some issues are notoriously difficult to assess and include in the existing simulation models.
Application Deadline in 2 days

EU Call for Proposals: Circular bio-based business models for rural communities

Based on an established agro-food system, proposals shall consider a variety of additional bio-based processes and end products that could be integrated into the system, and that are viable on a small scale (farm to rural community level).
Application Deadline in 2 days
17 hours ago

The Infant Formula Testing Market is expected grow at a CAGR of 6.9% to reach revenue of $20.26billion by 2023.

Infant formula is one of the emerging markets in food and beverage industry. It is basically used for the infants whose age is below 12 months (preferably).

UNICEF Innovation Fund's Call for Applications: Data science, machine learning, artificial intelligence or similar technology solutions

The UNICEF Innovation Fund is looking to make up to 100K equity-free investments to provide early stage (seed) finance to for-profit technology start-ups that have the potential to benefit humanity. If you’ve got a start-up registered in one of UNICEF’s programme countries and have a working, open source prototype (or you are willing to make it open-source) showing promising results, the UNICEF Innovation Fund is looking for you.
Application Deadline in a month

Etisalat Digital accelerates adoption of Artificial Intelligence and Blockchain in the United Arab Emirates

Etisalat Digital selects four disruptive companies to join Future Now scaleup programme after Dubai Future Accelerators collaboration.

European Venture Investment Reaches All-Time High

Europe's venture capital investment eclipsed €20 billion for the first time ever, according to PitchBook's 4Q 2018 European Venture Report. Despite the 25.9% drop in deal volume year-over-year (YoY), swelling deal sizes and increased interest from nontraditional investors helped drive deal value to the high-water mark.

The African Union Ten Years Aquaculture Action Plan for Africa 2016 - 2025

The prospects for Africa’s aquaculture are enormous. They are defned by the continent’s vast aquatic resources, land mass and climate that are suitable for the production of an array fsh species and essential inputs such as ingredients for feed. Of added advantage, is the fact that most of the world’s important tropical and sub-tropical aquaculture species are native to Africa.

Singapore-based SEEDS Capital appoints seven partners to co-invest in agrifood tech startups

SEEDS Capital, the investment arm of Enterprise Singapore, has appointed seven co-investment partners under Startup SG Equity. This will catalyse more than S$90 million worth of investments to develop Singapore-based startups in the Agrifood tech sector. This was announced by Senior Minister of State for Trade and Industry, Dr Koh Poh Koon, at the opening of Indoor Ag-Con Asia.