The global demand for dried cassava chips has surged in recent years, driven by China’s growing need for bio-ethanol production, food products, and animal feed. This presents a golden opportunity for African cassava producers to expand their market reach and boost economic growth. Chinese manufacturers are willing to order between 50,000 to 100,000 metric tons (MT) of dried cassava chips per month, with contracts spanning 3 to 5 years. However, despite this immense potential, African exporters face significant challenges that hinder their ability to fully capitalize on this opportunity. This article explores the key challenges African cassava producers face in exporting to China and provides actionable strategies to overcome them. By addressing these obstacles, Africa can position itself as a competitive player in the global Cassava market and unlock its vast agricultural potential.

At Adalidda, we specialize in branding, marketing, and sales of high-quality agricultural products from Asia and Africa. Our mission is to bridge local producers with global markets, driving sustainable growth, empowering rural economies, and creating value for our partners. Whether you are an agribusiness or a cooperative, Adalidda is committed to helping you unlock international opportunities by showcasing the unique quality and authenticity of your products.

Adalidda is a premier global branding, marketing, and sales agency specializing in agricultural commodities. Our mission is to bridge high-quality African and Asian products with international markets, fostering sustainable growth and economic development across both continents. By partnering closely with agricultural cooperatives and local producers across Asia and Africa, we ensure fair compensation for premium crops, thereby contributing to the prosperity and resilience of rural communities.